Coaching basically is a methodology used for human development. In the coaching process, the client will find a safe space where she or he can reflect on various aspects of their lives. The self-awareness gained from this process enables the client to make better decisions, plan future goals and ultimately act on it. Coaching is highly focused on goals identified by the client her/himself.




The coach is a partner who works as a facilitator supporting the coachee through his reflection process by providing a series of tools and techniques. The coach commits to the client’s goals as her own goals and creates a safe space free of judgment and absolute confidentiality.

The coach will also hold the coachee accountable in an away the client will not lose track of her/his goals. Last but not least, the coach will challenge helping her/him go out of their comfort zone and creating consistent changes to their lives. 




The coachee must commit to the process, which means to be available to honestly speak and brainstorm, besides being able to act about aspects of their lives. The most import is to understand that the results will be proportional to the commitment and initiative put into the process, little investment will turn into little results and vice-versa.

what are the strategies and tools used in the coaching process?


The coaching process is highly personalized and tailored to each client and their different demands. Thus, the coach may apply tools that will be chosen according to the client’s needs at given periods of the process. The main technique is the powerful questioning through which the client will be motivated to reflect helping her/him to leave each session having learned something new about themselves and another step planned towards their goals.

Other tools can be applied throughout the process and they may be more subjective or more objective, depending on the client’s needs at distinct stages of the process.



Coaching is not a consultancy. Consultancy is recommended in cases when the individual seeks answers for specific problems. Coaching is different in the sense that the coach will not give answers or directions in any way.

Coaching is not therapy since coaching will always focus on the future by analysis the present in a way that the client can set specific goals and create a plan to achieve them, whereas, in therapy, the client/patient has the freedom to look back for unlimited time into past to resolve an issue that is bothering her/him in the present.   

Coaching is not mentorship because, in the modality, it is expected that a mentor, someone more experienced and mature provides advice based on their own experience in similar situations. Again, the coach will never provide instructions or advice on how to solve a problem. Instead, the coach will support the client find these answers themselves.


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© 2017 - Feito com amor por Ana Claudia Mazzini e Drigo.